About: Kontent Katalyst
So what is the Kontent Katalyst system? We've touched on it in a few other pages on this site but we haven't really gone into great detail; that's what this section of the site is for.
The Kontent Katalyst system is an online business management platform, which allows our clients to grow their ideas from 'just a website' into successful business ventures. The system is completely scalable too, so for example if a client had no interest in turning their website into a business, they could choose one of our lower-end hosting packages; likewise if another client wanted to become a global online retailer, they'd choose our highest package which would allow them to create and manage their very own e-commerce business.
Our scalable system means our clients get just the right features that they want and need, at a price that's affordable to them; no-one should ever pay more money for features they're not going to need, and we understand that!
So what features are available with Kontent Katalyst, and why is our system different to other content management systems? Below is a brief overview of what's possible with our management platform. For a more advanced run through of our all-in-one solution, visit the Features page.
Quick site updates with in-browser editing.
Update your site quickly and easily. View your website just like your customer would - and actively edit the content as you go. Just point, click and edit your pages, with full access to the HTML code, if you need it - and are comfortable editing it.
Keep it consistent.
With site-wide templates, you keep the professional design you pay for, on every page you create or edit. Think of it as a photo frame wrapping around the content you create, keeping the professional look and feel on every page.
Make it social.
Don’t let your business be left behind. Create and control an unlimited number of blogs, forums, and RSS feeds. Keep your customers up to date with your business, and keep your business up to date with their ideas and comments. Facebook and Twitter buttons can also be added to any page easily, to take your business to the world's most popular social networks; having your customers tweet or post about you is a great form of free, endorsed marketing!
Control who sees what.
Make any part of your site a 'Secure Zone', assigning customers unique usernames and passwords. Keep private information secure or sell access to a Secure Zone to customers, on a subscription basis.
You can create an unlimited number of products, then organise them in catalogues. You can even sell downloadable e-products.
More targeted marketing.
Every customer who interacts with your site has their details automatically captured into your integrated CRM system. Keep a history of customer orders and actions, run loyalty programs based on segmented customer lists, or link targeted e-mail marketing to these specific segments.
Easy shipping integration.
Out of the box shipping integration with FedEx, DHL, USPS and Australia Post allows you to cater to a global market. Offer your customers a range of payment options, with support for a growing list of payment gateways.
Search engine friendly.
Search engine friendly URLs mean that your business and online store can be found with ease. Search Engine Optimisation will be a breeze, with all URLs containing the product or catalogue name and automatically generated Google Sitemaps XML files.
Measure your success.
Powerful analytics and reporting tools allow you to measure the popularity of products, shopping cart abandonment rates and much more, so you know exactly how your online store is performing and why.
Customer Relationship Management
Get to know your customers.
With integrated customer relationship management built-in, every interaction your customers have with your business is logged, building their unique profile and history. You can also import any existing customer databases, using Excel spreadsheets.
Watch your customers, Live.
Kontent Katalyst displays a live feed of customer actions, on your dashboard. Whenever customers open a newsletter, submit a web form, purchase a product and so forth, you can see their action appear in real-time on your live feed.
Create automated workflows.
You can automate SMS (text message) and e-mail notifications to allocated users of the system, notifying them of important events. Trigger these workflows business-wide, to ensure your online business is always on its feet.
Easily manage customer details.
You can edit and sort customer details, all from one simple to use, central interface. Monitor and control enquiries, orders, access privileges and subscriptions with ease.
Targeted, effective marketing.
Build targeted customer lists based on information gathered from any part of your online business. This includes past order information, web form submissions, forum membership, blog comments and much more.
Send up to 10,000 e-mails per month as part of an unlimited number of personalised e-mail marketing campaigns (dependent on your hosting plan). This means that you can reach out to more customers, for less. Need to send more than 10,000 e-mails? Add an e-mail bundle to your hosting package!
Automate your campaigns.
Set up an automated campaign, delivering a highly-personalised and professional looking e-mail to any potential or existing customer. You can automate a string of newsletters to be sent out at intervals, or even link the delivery to customer specific dates such as birthdays or anniversaries.
Use professional templates.
If required, we can provide you with industry and occasion specific templates, bespoke for your e-mail campaigns, each fully customisable to suit your needs and with full access to the HTML code. So it will only take a few clicks to send a beautiful e-mail newsletter - All for only £20 per template.
Reporting & Analytics
Keep your finger on the pulse.
Kontent Katalyst gives you the key metrics, statistics and analytics to understand every facet of your online business. The easy-to-use dashboard allows you to make quick, smart decisions based on solid information.
Don't waste time with fiddly bits.
You don't need to waste time or money on fiddly codes or add-on modules for your site. Our integrated reporting system gives you fully functional analytics capabilities, straight out of the box.
An executive overview.
Take a seat in the big chair. Get a complete overview of your business' performance with a range of charts and reports that you can pull up on demand, showing you who is visiting your site and what they're doing.
Measure, evaluate, control.
When it comes to the big decisions, you need to be informed. The Kontent Katalyst system allows you to make these decisions with confidence, based on solid analytics and reporting.
· Help grow your business
Make informed decisions, based on real-time reporting and analytics. Our system allows you to keep a finger on the pulse of your Website/Business.
· Manage your website anywhere
With our web-based interface, you can take care of business on-the-go, without the hassle of setting up servers or installing updates. From anywhere in the world, all you need is an internet connection to grow your site.
· Secure & Supported
Keep peace of mind, knowing your important data is secure, hosted remotely in one of three data centres. In the rare case that you encounter a problem, we're always on-hand to help.
· Replace 10+ systems with 1
Our fully integrated system gives you the power of multiple software suites, easily controlled from one central interface. Managing your website/business has never been so simple!
· Save time, money & unnecessary stress
Using our all-in-one solution, you no longer have to waste your time remembering multiple logins, installing updates, or syncing disconnected systems. We give you everything you need, when and where you need it.
· Easily manage your website
Control your online business with our simple to use online interface. Edit web pages, manage blogs or set up community forums. It's as easy as point and click!